CSR for Moldova: Too Soon, Too Late?!
The
funds came from companies, the skills came from the non-profit sector.
Who benefited? Because the actual value of this Conference - knowledge
and information about CSR practices abroad and in Moldova - is
inherently a public good accessible directly to participants and
indirectly to a wider audience - via media outlets that covered the
event, this blog, private and public discussions, and debates - it is
difficult to identify and quantify beneficiaries. Although knowledge
about CSR - and for Moldova CSR is new knowledge - is important, there
is something even more important for Moldova. Cooperation as process,
cooperation among sectors - pubic, non-profit, private, media - towards
achieving a mutually advantageous societal goal - be it knowledge
creation/dissemination, or policy implementation, or job creation - was
the most valuable Conference result of all.
Genuine CSR
practices exist in Moldova, and this was the most vocal conclusion of
the Conference. CSR is good for companies and society at large, both
internationally and in Moldova. Government needs to understand this and
encourage CSR-friendly policies and laws, media needs to learn to
distinguish between CSR and corporate publicity, and the non-profit
sector needs to take initiative and be at the right place, at the right
time and with the right idea. Then, CSR will be at home even in
Moldova. Here is a TV7 news report on the Conference.
http://www.publicpolicywatch.blogspot.com/